Interested in working with us?
We’re always on the lookout for new penguins to join our waddle, so if you’re talented, motivated and up for a challenge, get in touch because we’d love to hear from you.
No agencies please.
Graduate Opportunities
Looking to get your first lucky break towards a successful career in digital advertising? Look no further, if you’ve got the enthusiasm then we’ve got the time – get in touch now and send us your portfolio.
Whether you’re a creative, a techie or love project management, if we think you’re a natural then we’ll snap you straight up.
Games as part of your Online Strategy
February 14th, 2012
As a creative digital agency, Naked Penguin Boy works across the online marketing spectrum, from digital strategy to website design, advertising, mobile, social media, viral marketing and of course games.
We put a lot of thought and passion into everything we do. If it’s a tiny Facebook ad or a complex ecommerce site we design and build with both your customers and business objectives in mind.
Top 10 Digital Predictions for 2012
December 6th, 2011
According to the self styled experts on Mayan civilisation, their cosmic prophecy predicts an earth shattering experience that will occur on December the 21st, 2012. The experts argue a bit after this on whether it would be a sunspot storm, asteroid, rare line up of the earth, sun, mars and galactic centre or if the Galactic federation will finally come to earth and welcome us into the galactic fraternity.
So, besides suggesting that we all buy and give Christmas presents early, here are our other predictions for 2012.
Bazooka Candy Brands appoints Naked Penguin Boy as new digital agency
November 14th, 2011
Bazooka Candy Brands, the international confectionery division of Topps Inc., has today announced Naked Penguin Boy as its new digital agency for the UK following a two-way pitch.
The London agency will take the reigns of the account with immediate effect and has been tasked with driving consumer engagement across a number of digital communications platforms including viral marketing, social media, and mobile app development.
Naked Penguin Boy will work closely with incumbent PR agency Cow to develop campaigns that support Bazooka Candy Brand’s entire portfolio of confectionery products including Juicy Drop Pop and Mega Mouth among others.
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10,000 ‘likes’ in one hour
November 10th, 2011
Over the past few months we have been working on a top secret project for Real Madrid: a Facebook based shop where Real Madrid’s 21m+ Facebook fans can purchase club merchandise.
On Tuesday Real Madrid announced the launch of the store on their official Facebook page, and in less than one hour the announcement had received over 10,000 ‘likes’. The app itself has received over 6,000 ‘likes’ in just two days.
The launch of the Real Madrid Facebook store supports the release of ‘The Legends’, the official digital music album of Real Madrid. The first single off this 10-track album is ‘Everybody’, a re-work of the original club anthem: Himno del Real Madrid originally composed in 1952.
This project is the first of its kind in world football – a once in a lifetime exclusive for Real Madrid fans, harnessing the power of music to bring them closer than ever to the highs, lows and thrills of the game.
Check it out for yourselves here: http://on.fb.me/ruPi2W
Watch the video: http://youtu.be/HTZnXG2oJWQ
Gamification
October 11th, 2011
The buzz word in the digital world for 2011 is not in the dictionary but we can attempt to define it as follows; “Gamification is the use of game design techniques, theory and mechanics to solve problems and engage audiences by targeting their emotional intelligence (what makes people tick, motivation, persuasion, etc)”
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What’s he gone and done now?
October 4th, 2011
As if it wasn’t embarrassing enough being pummelled to the ground at a recent paintballing event by a bunch of trigger-happy HR ladies, our Client Partner Pj Jones now has to suffer the shame of seeing his war wounds plastered all over the Internet, appearing in not one but two issues of NMA’s Gadfly.
You’ll be pleased to know that even a month after the incident, Pj’s still carrying scars from that evening of hell. If you happen to know of any other highly dangerous networking events we can send him on, please do get in touch!
All Hands Volunteers
March 29th, 2011
Last year a friend of ours left a good marketing job to do three weeks volunteering work in Haiti with All Hands Volunteers.
Those three weeks have now turned into three months and besides helping to rebuild Haiti after last years devastating earthquake she is also assisting them with their marketing efforts.
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Aviva Drama Challenge game launches on the Android platform
March 15th, 2011
The final tweaks and amends have now been completed and our Android game for ITV/Aviva can now be found on the Android market.
Bubble & Squeak
January 31st, 2011
Protect Your Bubble, have recently launched a viral game, produced by Naked Penguin Boy Ltd.
The aim of the viral is to drive traffic and ultimately increase sales on the website, where insurance is offered in simple and uncomplicated terms.
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www.billbored.org
May 12th, 2010
Naked Penguin Boy was approached by Lex de Wynter the digital director of the unconventional agency The Bank to participate in the creation of Billbored.org an art initiative aimed at empowering and provoking constructive debate over the General Elections held in Britain on May the 6th.
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Cafédirect launches it’s “Turn Over a New (Tea) Leaf” campaign as part of Fairtrade Fortnight.
March 22nd, 2010
The Cafédirect campaign, created by digital agency Naked Penguin Boy has their Tea Lady on a mission the length and breadth of our nation’s offices to give away Cafédirect Fairtrade tea.
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Pony Friends 2 – NMA article response
February 3rd, 2010
NMA: Site of the Week
Pony Friends 2 is named as Site of the Week by NMA magazine. Their comments have been copied below and the full article can be seen on their website by clicking here.
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Naked Penguin Boy completes official Pony Friends™ 2 website
December 18th, 2009
Naked Penguin Boy has designed and developed a new website for Pony FriendsTM 2, an exciting new Wii, DS and PC game from Square Enix Europe where players can create their perfect Pony. The website aims to capture the attention of fans of the first Pony FriendsTM game, as well introduce a new generation of girl gamers to the title.
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Naked Penguin Boy hires Phil Jones as non-exec Chairman
October 1st, 2009
Phil Jones joins digital agency Naked Penguin Boy in October as non-exec Chairman having recently stood down after 5 years as chairman of Mook, now part of the Sapient/Nitro group. Phil is also the Founder and Organiser of the infamous podge lunches for Design, Digital and Sport.
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Market smarter in a recession, not less
February 3rd, 2009
Understandably there is pressure to cut budgets in an economic crisis and more emphasis on proving that campaigns are working. It’s a good time to review your current marketing plans and ensure that your budgets are working harder for you.
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Sam’s back!
December 9th, 2008
The new site is the first belonging to HiT Entertainment featuring completely redeveloped CGI content, and includes an interactive rendering of the PontyPandy Fire station on the Landing page which allows children to explore various features of Sam’s workplace. Using Jupiter the Fire Engine’s steering wheel to navigate left and right, children can move across the Fire Station and discover many of the items and articles to be found lying around the building.
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Naked Penguin Boy and Paramount Pictures release Madagascar 2: Escape from Africa
December 5th, 2008
Naked Penguin Boy was commissioned by Paramount Pictures to create an Online Toolkit for marketing and promotion of the International theatrical release of Madagascar 2: Escape to Africa.
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NPB & NPB Media team up with the Sudoku Master
May 8th, 2008
Digital creative agency Naked Penguin Boy were commissioned by Harper Collins Publishers to create an online Sudoku game to promote the book series by SuDoku Master, Wayne Gould.
The “Wayne Gould’s Sudoku Challenge” website was launched to give sudoku enthusiasts the chance to take their puzzle busting skills to the next level by taking on Wayne Gould in the sudoku challenge.
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Penguin Perspective – Newsletter April 2008
April 7th, 2008
Social networking, the buzz is over yes/no? With Facebook having suffered two consecutive drops in users over January and February does this mean that users are tiring of social networking, will marketeers still be getting a decent ROI for their widgets, games and adverts? We think so and this is why…
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Chip Challenge with Victor Chandler
March 31st, 2008
When the Victor Chandler Group needed to create a new game to promote their online casino, Naked Penguin Boy jumped at the opportunity.
The Victor Chandler Group is one of the world’s leading independent bookmaking and gaming groups. The VC Group have offices in Gibraltar and the Far East and offer a wide range of gaming products tailored to each individual market.
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E4′s Reaper
February 12th, 2008
Naked Penguin Boy was commissioned by E4 to build an interactive game to promote the launch of Reaper, a new US comedy series aimed at teens and twenty-somethings.
The plot revolves around Sam, who on his 21st birthday, discovers that his parents had sold his soul to the devil before he was born. And now the devil has come to collect his due…
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Let’s play – Fanta
February 4th, 2008
Naked Penguin Boy have been commissioned by Viacom to create interactive advertising formats to aid Fanta’s repositioning of their brand.
Coca Cola owned Fanta still holds the number one spot as the world’s most popular fruit-flavoured soft drink. To maintain its position, Fanta’s marketing communication is focusing on making the brand more relevant and desirable to a younger target audience.
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Are you having it off? Freeday Friday
February 4th, 2008
Sell!!Sell! in conjunction with Naked Penguin Boy and NPB Media embarked on a countrywide and global effort to get the 29th February 2008 recognized as a non-working day; Freeday Friday www.freedayfriday.com (Campaign complete site is no longer active)
As a four-yearly quirk of the Gregorian calendar, the 29th February doesn’t belong to anyone and is a “free day” for all and sundry.
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Witness Protection Programme gets taken to The Blue Zone
June 17th, 2007
Digital agency Naked Penguin Boy was commissioned by Harper Collins Publishers to create an online viral campaign as part of their online PR work for the nationwide release in paperback of ‘The Blue Zone’ by Andrew Gross.
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A Place Called Here
May 26th, 2007
Digital agency Naked Penguin Boy was commissioned by Harper Collins Publishers to create an interactive viral game to promote the release of “A Place Called Here” by best selling author Cecelia Ahern.
The game “Missing Things” is based on the main protagonists (Sandy Short’s) obsession with missing things.
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The Fast And The Gorious
March 6th, 2007
We were commissioned by Turner Broadcasting to create online games as content for their recently launched UK Adult Swim website.
Based on the popular, comedic, animated television series Stroker And Hoop, which is featured on adult satellite channel Bravo, the game aims for simple playability to keep the online audience engaged with the brand while enjoying the exclusive video content.
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The Great Slug Race
February 13th, 2007
Digital agency Naked Penguin Boy were commissioned by DreamWorks SKG and Paramount to create an online viral campaign as part of their online media and PR work for the worldwide release of the cartoon ‘Flushed Away’ on DVD.
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Over The Hedge
November 1st, 2006
DreamWorks SKG commissioned new media agency Naked Penguin Boy to create the international online toolkit for the DVD release of “Over the Hedge” in September 06.
Due to its superior animation and star voices, the film grossed over $300 million worldwide at the box office. The DVD was expected to be equally popular, especially as the release date was geared to drive sales for the valuable 2006 Christmas market. The aim was to position it as the ‘must have’ DVD during the festive season.
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Ladbrokes and Naked Penguin Boy Go To Vegas
July 27th, 2006
Digital Agency Naked Penguin Boy Ltd, together with betting giants Ladbrokes, created the Ladbrokes official website for the most awaited annual tournament of the poker year; the 2006 World Series of Poker.
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Madagascar
October 18th, 2005
We created a collection of branded online content to promote the DVD release of DreamWorks box-office hit animated film, Madagascar. This is the third film marketing project the agency has completed for DreamWorks, having previous successes with Shrek 2 and Shark’s Tale.
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