Brand Awareness Campaign
Protect Your Bubble is an insurance company that offers a range of online insurance services for professionals living busy lifestyles. As part of a brand awareness campaign, we were asked to create an addictive game in order to drive users back to the Protect Your Bubble website.
Our title offered a unique game mechanic featuring the company’s two mascots. Users had to collect a variety of gadgets and household items within a bubble, avoiding the ever increasing number and variety evil nasties.
To encourage clickthrough to the main website, users were offered unlock codes to access additional content which they could only access by visiting protectyourbubble.co.uk. From there, visitors were given the opportunity to enter a montly competition with an iPad as first prize.